23 - 24 October, 2018 | Pullman Melbourne Albert Park, Melbourne, VIC

Sarah Elizabeth (Tooker) Graham


Employee Communications & Culture Manager
Twitter USA


9:10 AM International Keynote: Personal Purpose as a Powerful Ally in Driving Emotional Commitment and Engagement: Twitter’s Powerful Tool in Generating $1 Billion in Revenue

In just two years, Twitter has successfully identified key factors that drive their employee’s levels of engagement. In 2014, Twitter generated $1 billion in revenue without having any obvious revenue or clear business models prior. With more than 1300 employees in a rapidly evolving environment, Twitter ensures that it is building a values-based culture whilst keeping its employees engaged and inspired. In this session, Sarah will highlight the importance of driving emotional commitment and engagement.

  • Twitter’s comeback journey and the underpinning ingredients
  • Embedding effective communication channels to accommodate for different personalities
  • CEO-led Management Sessions: How to coach leaders into a transparent communication styles
  • The impact of executing pulses surveys every six months
  • Giving continuous feedback- up, down and across


Check out the incredible speaker line-up to see who will be joining Sarah.

Download The Latest Agenda